Metrics
Got spreadsheets on spreadsheets? We've got good news. We use a sophisticated, proprietary equation to give each piece of content a simple, easy-to-understand score that actually means something. Uniques, time-on-site, bounce rate, and more all get rolled into a single number that you can track from month to month.
Insight
We'll interpret and report on your content's performance in a way that even your boss can understand. No meaningless metrics or inflated stats. Plus, we'll give you detailed, actionable recommendations with every report. Because numbers ought to actually mean something.
Optimization
We're never satisfied with "good enough," and we don't want you to be, either. We continuously review, revise, and optimize your content to ensure that you're getting maximum reach and engagement. We'll provide biweekly updates, and we'll do a comprehensive review every 90 days. You'll always know how your content is performing and what we're doing to improve it.